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13. Dezember 2011 
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Vienna International on growth path
Vienna International Hotels & Resorts (VI) is aiming at continuing its growth and tapping new markets. The focus will be on developing a new umbrella brand concept, using new technologies, and more strongly positioning itself as a restructuring specialist.
VI will continue to concentrate on management contracts on the European market and in Russia, with a special focus on positioning itself as a restructuring specialist with turnaround expertise. This involves developing and implementing exit strategies and coming up with restructuring solutions of hotels that have often been taken over by banks. These tailored solutions are of great interest especially for individual hotels. VI intends to position itself as the best service provider on the market in this field. The range of services will focus especially on the areas of optimal chain acquisition, channel management, VI GDS code and the group’s international corporate sales structures.
Securing and consolidating profitability will require growth. In the future, this is to be achieved through hotel acquisitions in the core markets. VI’s core markets are those countries in which it possesses many years of experience in marketing and operations, such as Austria, Germany, Poland, the Czech Republic and Russia, but new markets such as Belgium, the Netherlands and Switzerland are also possible expansion targets. The specialisation will be on city, conference and airport hotels in the 3-star and 4-star segment. Continued growth is also planned for the portfolio of successful design and business hotel products with the andel’s and angelo brands. Given profitable growth and a sustained increase in earnings, VI will be able to go public in the medium term.
Vienna International Hotelmanagement AG is realising another angelo Hotel in Munich together with UBM Realitätenentwicklung AG. Opening is planned for 2013. Also opening in 2013 will be another hotel in Shelkovo near Moscow jointly with Shelkovsky Holding.
VI will continue to concentrate on management contracts on the European market and in Russia, with a special focus on positioning itself as a restructuring specialist with turnaround expertise. This involves developing and implementing exit strategies and coming up with restructuring solutions of hotels that have often been taken over by banks. These tailored solutions are of great interest especially for individual hotels. VI intends to position itself as the best service provider on the market in this field. The range of services will focus especially on the areas of optimal chain acquisition, channel management, VI GDS code and the group’s international corporate sales structures.
Securing and consolidating profitability will require growth. In the future, this is to be achieved through hotel acquisitions in the core markets. VI’s core markets are those countries in which it possesses many years of experience in marketing and operations, such as Austria, Germany, Poland, the Czech Republic and Russia, but new markets such as Belgium, the Netherlands and Switzerland are also possible expansion targets. The specialisation will be on city, conference and airport hotels in the 3-star and 4-star segment. Continued growth is also planned for the portfolio of successful design and business hotel products with the andel’s and angelo brands. Given profitable growth and a sustained increase in earnings, VI will be able to go public in the medium term.
Vienna International Hotelmanagement AG is realising another angelo Hotel in Munich together with UBM Realitätenentwicklung AG. Opening is planned for 2013. Also opening in 2013 will be another hotel in Shelkovo near Moscow jointly with Shelkovsky Holding.
