13. Februar 2012 
Print
Print
Russia’s first children’s theme park to be opened later this year
Espro Group has announced the opening date and location of Masterslavl children’s theme park. The park with a total area of 6 000 sq.m will be located in the Evolution Tower shopping center in Moscow. The lease agreement has been signed with City – Palace Company for a period of 10 years. Cushman & Wakefield acted as the consultant for the transaction. Masterslavl is scheduled for opening in Q4 2012. The project’s total budget amounts to €10,5 mln, the payback period is 8 years.
„We were appointed as the exclusive consultant for the Evolution Tower multi-use complex in summer 2011“, said Julia Kachur, Senior Consultant for Retail Services at Cushman & Wakefield, - in an environment of intense competition with other projects, we focused on looking for a strong anchor tenant with a new fresh idea.
The Masterslavl project, originally titled The City of Craftsmen, was announced by Espro Group in late 2010. Masterslavl is a simplified, but at the same time lifelike replica of an actual city with only one exception: its residents and visitors are children.
Currently there are no educational theme parks of such kind in Russia. However, they are widely spread throughout the world. Ivan Potekhin, General Manager at Espro Group comments on the projects’ key differences: „Developing the concept of Masterslavl we paid a great deal of attention to the world’s experience, but at the same time we didn’t want to just duplicate other parks, we opted for building our specific Russian city instead. What sets us apart from other amusement parks around the world, aside from some visual differences, is that we consider studies at the workshops more than just a one-time entertainment and present children who took an introductory class with the opportunity to continue their studies in the selected profession, attending master classes and career guidance courses provided with the support of professional education institutions.“
„We were appointed as the exclusive consultant for the Evolution Tower multi-use complex in summer 2011“, said Julia Kachur, Senior Consultant for Retail Services at Cushman & Wakefield, - in an environment of intense competition with other projects, we focused on looking for a strong anchor tenant with a new fresh idea.
The Masterslavl project, originally titled The City of Craftsmen, was announced by Espro Group in late 2010. Masterslavl is a simplified, but at the same time lifelike replica of an actual city with only one exception: its residents and visitors are children.
Currently there are no educational theme parks of such kind in Russia. However, they are widely spread throughout the world. Ivan Potekhin, General Manager at Espro Group comments on the projects’ key differences: „Developing the concept of Masterslavl we paid a great deal of attention to the world’s experience, but at the same time we didn’t want to just duplicate other parks, we opted for building our specific Russian city instead. What sets us apart from other amusement parks around the world, aside from some visual differences, is that we consider studies at the workshops more than just a one-time entertainment and present children who took an introductory class with the opportunity to continue their studies in the selected profession, attending master classes and career guidance courses provided with the support of professional education institutions.“
