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06. September 2011     Print Print 

New bistro for Covent Garden

University pals Ian Campbell and Will Palmer are set to launch a new bistro in Covent Garden. It is the fulfilment of a dream of Campbell who was a chef in a Michelin Star restaurant in France and a Sommelier with the Conran Group and Palmer who managed the fine boutique Berkley Square Hotel in Bristol.


The pair are paying a rent of £38,000 per year for the 1,550 sq ft restaurant to be called The 10 Cases and is located at 16 Endell Street, WC2.

David Rawlinson of Restaurant Property who advised on the deal said: “Ian and Will are offering a great concept of good simple seasonal food at very reasonable prices. There will be 10 red wines and 10 white wines on the menu hence the name of the restaurant. Their passion, enthusiasm and expertise is set to create a prized find with diners in the Covent Garden area.”

The restaurant opens on 12th September.